Baptist Health Announces Two Additions to Western Arkansas Leadership

FORT SMITH, Ark. – Baptist Health recently welcomed two people back to the River Valley and to the health care organization’s leadership team in western Arkansas.

Felisha Mason, DNP, RN, CPN, NE-BC, is now chief nursing officer for the Baptist Health Western Region. She is nationally board certified in pediatrics and as a nurse executive. She holds three master’s degrees which include a Masters of Science in Nursing in both education and leadership from Liberty University and a Doctorate of Nursing Practice in executive leadership.

Mason has more than 30 years of experience in health care and most recently served as the nursing administration and clinical operations director at Saline Memorial Hospital in Benton. Much of her career has focused on leadership roles in women’s and children’s services, including several years at Mercy in both Hot Springs and Fort Smith, and at Arkansas Children’s Hospital.

Brad Mitchell, MHA, has returned to Baptist Health as associate vice president of clinic and hospital operations. Mitchell provided oversight of Baptist Health clinic operations in western Arkansas in 2021. In this role, Mitchell will oversee Baptist Health’s more than 40 access points in the River Valley, as well as specific hospital operations in Fort Smith and Van Buren.

Mitchell has worked in clinic administration for more than 20 years. Prior to joining Baptist Health, he was CEO of the Regional Eye and Surgical Eye Center of Morgantown in West Virginia and COO of Griffin & Reed Eye Care Centers based in California. In addition to experience in health care operations, Mitchell also has a background in marketing and is on the adjunct faculty for Penn State’s Masters in Healthcare Administration program.
About Baptist Health
For more than 100 years, Baptist Health has delivered All Our Best in health care through Christian compassion and innovative services. Baptist Health is Arkansas’ most comprehensive health care organization with more than 250 points of access that include 11 hospitals; urgent care centers; a senior living community; over 100 primary and specialty care clinics; a college with studies in nursing and allied health; a graduate residency program; and access to virtual care anytime, anywhere. It is also the largest private not-for-profit health care organization based in Arkansas, providing care through the support of approximately 11,000 employees, groundbreaking treatments, renowned physicians and community outreach programs. For more information about Baptist Health, visit, call Baptist Health HealthLine at 1-888-BAPTIST or download the myBaptistHealth app. Find us on Facebook, Twitter, Instagram and YouTube.